The Google listing appears in Maps and local results. Combined with a professional website, it forms the strongest duo in local marketing.
What it means in practice
“Wizytówka Google” is the common Polish name for the Google Business Profile – a free company card shown in Google Maps and on the right of search results. It shows contact details, opening hours, photos, reviews, services and a website link.
Why it matters for your business
For many customers it’s the first contact with a business. A complete profile with good reviews brings calls and visits, and linked to your website it gives a full picture of the business and an edge over competitors.
Examples and good practice
- Fill in every field: categories, services, service area, hours.
- Add new photos and posts every month.
- Ask happy customers for reviews and reply to every one.
- Make sure the details match your website exactly.
How Novi handles it
A Novi website is connected to your Google profile and uses the same details. The Google Business Profile optimisation and automated review collection modules help develop it.
